Tai Tai Rittichai's passion for design and craft began in her childhood. Her first teacher was her mother, who shared her daughter's artistic talent and inspired Tai to begin the discovery of her own individual style. Along the way Tai has learned techniques from various sources while developing her own craft.

Tai is jewelry designs are delightfully intricate. She incorporates various styles of braiding and knotting with metals, beads and semi-precious gemstones to create a very unique and individual piece, resulting in ethereal and romantic pieces of jewelry.

Tai Tai is fascinated by contemporary hand-made jewelry with the emphasis on the intricate details and innovation, which she creates from the beautiful, vibrant materials she selects. After choosing the best materials and colors, Tai goes to great lengths to blend these with an array of ancient hand techniques to produce a unique combination of colors and textures. It is this use of color, and the way she chooses to encase the materials that clearly demonstrates her natural talent and bohemian sense of style.

Working with the finest quality materials in several beautiful shades and influenced by floral, natural or abstract motifs, Tai produces a wide range of elegant necklaces, rings, bracelets as well as earring accessories. Each piece is extremely labor intensive, but the effect is truly inspiring.

tai After completing her degree at California State University, Fresno, Tai had already started to build her portfolio of experience, from a small flea market in Santa Barbara to the first jewelry line of her own brand.

Los Angeles gave Tai the opportunity to develop a part-time business into a full-time career in jewelry.

Five years on, Tai`s goal is to create highly wearable jewelry embodied with individuality and meaning. Behind each collection comes a story: an identity that is born from the love of creating objects of desire for cultured urban people.

^ Back to top